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The Weighted Average

Wire

Profound raises $180M at $1.8B valuation

Profound said it raised a $180 million Series D at a $1.8 billion valuation, less than seven months after its $96 million Series C. In its funding announcement, the AI-search marketing company says revenue tripled in six months and its platform now serves more than 1,000 enterprise customers; those operating figures remain company claims. For marketing teams, funding does not prove answer-engine conversion, but it puts AI-search measurement on procurement’s shortlist—alongside Flam’s warning that engagement is not conversion.